‘Radio Station M’ focuses on new era of electric cars with special sounds in every day lives of people in the future. With the experience of M’s identity and Heritage, the space delivers information on diverse lifestyles of people. It’s goal is to deliver new sense of joy of driving with electric M models in the future which is inevitable. Visitors can feel the sense of M’s identity by going through space. Experience zones include making own sound experience with new sounds of BMW cars.