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MORIP

Defining myself by plant

Yujin Lee

[Morip] is a service design experience in the form of an interactive exhibition.The project suggests a new perspective on plants especially the cactus and offers an experience of true relaxation and self-exploration. It discovered each cactus's humane characteristics based on its morphological features and way of life and used the special technologies called 'grafting' to express the unique self. Participants can experience immersion and personal enlightenment as a result of this endeavour.

The cacti that made by grafting becomes a ‘Bonryeo(本侶) plant’ for each participants, which means a fundamental partner beyond just merely a ‘companion(伴侶)’.









PROFILE

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    YuJin Lee

    Bio

    I am fascinated in user experience service design and branding that can communicate and interact with various people.

    Contribution

    UX / Branding / Service design

Project keyword
  • UX

  • Branding

  • Interaction

  • Service Design